Phil Manning started at the very bottom of the totem pole at 97X shortly after he graduated from college in 1988. He began with a single weekend overnight shift but gradually worked his way up to program director, and had that role at 97X for nearly five years during the halcyon days of the early to mid 90s. Phil talks about how he got the gig, his interesting side jobs, his roommates, his “whopping” salary and how he became a “radio vagabond” in several major markets after departing 97X in 1994, including spending 10+ years at The End in Seattle and a stint at 91X in San Diego.
Phil at the mic at Bogart’s during the 10th Anniversary Concert (Barenaked Ladies, Royal Crescent Mob, Too Much Joy and Sleep Theater) We’re pretty sure that’s Dave’s hand… Phil and Dave with the B-52s “Cosmic Thing” disc… this must’ve been taken before Channel Z went on the air in Cincinnati.
There’s no denying that the music is what attracted a small-but-mighty tribe of forward-thinking listeners to 97X. But the commercials, promos, contests, station ID liners and DJ breaks helped contribute to the freewheeling, fun-loving, anti-corporate nature of the station. In this episode, Dave and Damian play several bits and breaks from back in the day. We also have a listener who needs your well-trained ears to help him figure out a mystery song from 97X.
The 97X gang at Lollapalooza 1992, Riverbend. Kneeling: Damian and Rictile. Standing L to R: Steve Baker, Linda Balogh, Jae Forman, Julie Maxwell, Doug Balogh, Phil Manning, Joe Throckmorton, Brian Ewing, Dave Tellmann and Chris Adryan. Sitting atop the 97X Blazer: Laura Kim.
Station owners Doug and Linda Balogh were very hands-off when it came to station programming. They didn’t meddle with the music, and they encouraged the on-air staff to be creative. Sure, there were a few swings-and-misses, but the supportive atmosphere they fostered allowed us to screw up and learn from it. Having a audio playground like that was very rare back then. It’s damn near non-existent among commercial radio stations now.
Shout-out to longtime advertisers like Everybody’s Records, too. They supported the station for decades.
Most of the recorded material (commercials, promos, liners) and live on-air DJ talk from the 97X era has been lost to the ether forever. The stuff you hear in this episode is culled from crappy old cassettes that we were able to digitize. If you have any recordings of 97X, drop us a line at 97Xwoxy@gmail.com. We’d love to add to our archive.
